James Dudley Management

James Dudley Management

About James Dudley Management

Over the past 20 years James Dudley Management has gained a well-respected name in the European healthcare industry for knowledge based, strategic marketing consultancy and has acquired expertise in a number of key areas, including market reports and off-the-shelf strategic consultancy studies - OTC Distribution in Europe and Mail Order and Internet Pharmacy in Europe.

ames Dudley Management was formed by James Dudley, who is one of Europe's leading strategic marketing thinkers and an influential contributor to a number of groundbreaking marketing initiatives in Europe's consumer healthcare markets

About James W Dudley

James Dudley is one of Europe's leading strategic marketing thinkers and an influential contributor to a number of groundbreaking marketing initiatives in Europe's consumer healthcare markets. He is a well-known speaker and is the author of a number of important strategic marketing studies, including OTC Distribution in Europe, now in its 16th edition. The longest-running study available of consumer healthcare distribution channels, OTC Distribution in Europe covers crucial developments in 20 key European markets.

James Dudley is also the author of Mail Order and Internet Pharmacy in Europe and the USA, which is now in its third edition. This study is the first fully to chart the rapid development of digital pharmacy.

A marketing strategy consultant to a number of the leading international consumer healthcare companies in Europe for over 20 years, James Dudley began his marketing career with Nabisco and Grand Metropolitan in fast-moving consumer goods (fmcg) marketing.

Entering the consumer healthcare industry with Boots, James Dudley served several tours in country management around the world, cumulating in his appointment as Regional Director for Northern Europe. During this time, he was involved in setting up Boots’ consumer healthcare businesses in Belgium, Germany, Netherlands, the Nordic Region and Ireland. He was also a key player in the team launching Nurofen and Strepsils in Northern Europe.

James Dudley has been a visiting lecturer in European and International business strategy on Masters degree programmes at several European universities. These include the Helsinki School of Economics and Cranfield School of Management, as well as leading strategy workshops at the Management Centre Europe in Brussels.

James Dudley holds an MBA from Cranfield School of Management and was awarded the E.R.G Prize for his paper on international business. He is also a past winner of the F.E. Cook Cup presented by the CAM Society.

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